GTA 6 Expected to Be Gaming’s Biggest Launch — $80 Base Price and $10 Billion in Revenue Forecast.
Over a decade has passed since the last mainline release. Now, Grand Theft Auto 6 is set to become the biggest game launch in 50 years. Rockstar has announced a release date of May 26, 2026. With the reveal out, hype is soaring.
Rockstar’s parent company has confirmed that the game’s development budget exceeds $1 billion, with some investment analysts suggesting it could be as high as $2 billion—making GTA 6 the most expensive video game ever produced, doubling the previous record.
Many gamers feel relieved as the base version is expected to launch at $80, despite earlier speculation of a $100 price tag. More expensive editions will also be available for those looking for additional content.
Sales Could Rival Entire Franchises in Just 2 Months
Industry predictions are already staggering. One investment firm estimates that GTA 6 will generate $7.6 billion in revenue within the first two months. The game is expected to break even in just 30 days. With an additional $4.6 billion earned the following month, pushing the total to over $10 billion within a year of launch.
Sales projections are equally massive. Analysts expect 10 million pre-orders, and over 15 million units sold on launch day alone. Overall, the game is projected to reach 85 million copies sold—a figure that rivals entire franchises.
For comparison, the Battlefield series has sold around 88 million copies in over 20 years across multiple titles. GTA 6 could match that in just two months.
Most entertainment franchises never reach the billion-dollar mark over their lifetime. GTA 6 is set to exceed that within days. It highligts both the enormous investment behind it and the massive global anticipation.
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